Queens of value: DIYgirls reigns supreme in comparative price study
As a savvy shopper, you want to make sure you're getting the best value for your money. When it comes to purchasing high-end interior products, this can be especially important, because these are often investment pieces that could either last you a lifetime when you choose right or cause lifelong regret when you choose wrong.
To help you make an informed decision, we've conducted a comparative price analysis of three leading South African homeware chain stores, and benchmarked DIYgirls against these leading retailers:
- Shop 1: A high-end home retail store that offers luxury furniture, lighting, and home décor items.
- Shop 2: An upmarket retailer that specialises in modern and contemporary furniture.
- Shop 3: A discount homeware store that offers a wide range of furniture and home decor items at affordable prices.
To compare prices, we selected the basic items you would need to decorate a bedroom: A queen-sized headboard, four scatter cushions, two bedside tables, two bedside lamps, a throw, and a bench/ottoman. Here's what these items cost at the three respective stores:
- Shop 1 (High-end luxury home store): R76 345
- Shop 2 (Upmarket home store): R60 700
- Shop 3 (Discount homeware store): R20 600
- DIYgirls (Bespoke interior design store): R49 280, including a design fee of R3500
What does this mean?
When you buy from DIYgirls – a bespoke, luxury interior design studio – you will pay significantly less than what you would pay at two of South Africa’s leading homeware stores.
In fact, furnishing your bedroom through Shop 1, will cost you 55% more when compared to doing it through DIYgirls. At Shop 2 it will cost you 23% more. Shop 3 is the only one where you’ll pay less, but you’ll sacrifice immensely in quality.
Remember, price isn't the only factor to consider when making a purchase, especially when you’re buying furniture and homeware. None of these shops can hold a candle to DIYgirls’ unbeatable quality, durability, and craftmanship. What’s more, you get unique, exclusive, custom-made pieces from DIYgirls that you won’t find in a shop in a mall.
Our secret to our surprisingly affordable prices is our in-house workshop and sewing room where we carefully and meticulously manufacture all our own furniture, soft furnishings, and décor. No middleman, no mark-up, just us providing exceptional products and services at remarkable prices.
The result of our comparative price analysis confirms what we’ve been suspecting all along: DIYgirls offers unmatched value for money when it comes to decorating your home.
Don’t waste your money or time on overpriced, mass-produced retail chains. Browse our exclusive, bespoke ranges at our unbeatable prices.
